Business Development Services

 
Prior to Market Entry

 
• Market Research
• Market Segmentation
• Competitive Research
• Market positioning
• Test-marketing the products/services through industry contacts
• Go-to-Market Planning, including marketing communications plan
• Channel Strategy and planning
• Establishing Channel Program

 

Market Entry

 
• Acting as interim US representation/country manager
• Introduce potential partners, customers
• Contract negotiations with partners/customers
• Making the new relationships operational
• Assist with establishing a formal legal presence and office in the US
• Assist with hiring Sales Management and Sales Staff
• Assist new US management